1: Create a Facebook culture inside your organization

Measuring the Networked Nonprofit
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  • A social media policy provides the rule book for all staff to participate through personal use
  • Organizational guidelines for official spokespersons and department presence
  • Community guidelines for online discussions and posts
  • Allocates enough staff time for oversight and implementation
  • Implementation time is effective and efficient

Your homework: Write in your wiki journal your thoughts about creating a social media policy or expanding capacity. Review the social media policy examples and select one item from another organization’s
social media policy that might resonate with your organization. Write a Facebook Community Guidelines statement. Everything you need in the checklist!



Session Notes
Group 1a: 11:00 am
Group 1b: 1 pm

Session Recording
Group 1a: 11:00 am
Group 1b: 1:00 pm

Session Slides
group 1-session -1 - social culture.pdf

Tools:
Checklist: Steps for Creating A Social Media Policy and Facebook Policy implementation tasks
social media policy - steps.pdf

Social Media Policy Tool

Resources
How To Create Facebook Culture Inside Your Organization

Trust Is Cheaper Than Control
http://www.bethkanter.org/trust-control/

Examples and Advice for Social Media Policies
http://socialmedia-strategy.wikispaces.com/Social+Media+Policy

Community Foundation of Santa Cruz
CFSCC_SocialMediaPolicy_08 17 11.pdf


Ford Motor Co. Social Media Policy
You can download the text
http://www.scribd.com/doc/36127480/Ford-Social-Media-Guidelines

See examples of FB Community guidelines shared in the Stealth Measurement Group

There is also a need for online community participation guidelines for Facebook. These can be a brief and simple reminder about civility and respect and deleting in appropriate comments.

Privacy Tutorials
http://www.bethkanter.org/privacy-security/