January+20+Peer+Local+Coaching+Notes

January 20th Notes

Participants: Robert Cruz, United Way Annamarie Holland Daniels, Ragazzi Boys Chorus Anna Marie:

How can I easily participate as an individual on Facebook and get more fans and engagement on my organization's brand page?

Here is the how and why of setting up the subscriber feature on Facebook individual profile []

What you need to understand: -figure out what types of photos or status updates you want to share publically -decide on your privacy settings -decide a friending policy -be conscious of when your post is "public" and when "just friends" -Use the toggle on your Facebook page to participate as your individual profile http://www.nonprofitfacebookguy.com/how-to-toggle-between-a-facebook-profile-and-a-facebook-page/

Next Action Step: Set up subscriber button and experiment with posting brand content on personal profile

Robert:

What are some ways that we can offer Facebook or Linked Badges to our "Young Leaders United" supporter group and encourage them to share the badges with colleagues?

Facebook: Have your graphic designer create some images that they can use on FB. Here's a cheat sheet: []

http://www.bethkanter.org/ocean-covers/ http://www.johnhaydon.com/2011/12/how-create-facebook-covers-for-your-nonprofit-template-included/
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Surfrider Example []

LinkedIn has a new option where people can indicate where they volunteer or on the board or support the organization []

Next Action Step: Prepare a recommendation for senior management about how to use Social Media badges for Young Leaders United Group. You may want to take a look at the overall concept of Brand Ambassadors and Champions in these resources: http://socialmedia-strategy.wikispaces.com/Champions