Stephanie+McAuliffe

Participant Name: Stephanie McAuliffe Web Site: [|http://www.pacificaef.org] Email: pacifica@stanfordalumni.org Phone: 650-917-7129

Facebook: [|http://www.facebook.com/#!/PacificaEducationFoundation] Blog: YouTube: [] Twitter: [|https://twitter.com/#!/StephanieMcA] LinkedIn: [] Our Packard Foundation OE wiki page - we started with a goal of being transparent, and now for our "Goldmine" Project we are using it as part of an engagement strategy. If you want to talk it about or help us think through how to measure it feel free to make comments in the "discussion" or join and edit anywhere you are inspired. Also feel free to contact me. http://packard-foundation-oe.wikispaces.com/ Here are the Packard Foundation Social Media Guidelines. I don't have guidelines for my pilot project, the Pacifica Education Foundation. But I am working on a presentation for our Ocotber board meeting on our smart objecgtives and how the board can help.
 * Social Media Presences**

August 25, 2011
 * Facebook Benchmarking**

Fans: 251 Total Posts: 7/20/11-8/20/11 3 Total Comments: one Comments per Post: .33 Wow lots of room to improve!


 * Wiki Journal (please jot down your "next action" and any high level insights you gained from session or questions you have as you implement your homework)**

//11:00 am PST - 2:00 pm EST// This one-hour session will introduce the program, expectations, and provide time for questions. Group 1A Group 1B Resources and Materials
 * July 29, 2011:** **Orientation**

Here is our Packard Foundation social media guidelines. I don't have one for my pilot project, the Pacifica Education Foundation yet. August 4, 2011: How To Create a Facebook culture inside your organization
 * //Group 1A: 11:00 am PST - 2:00 pm EST//**
 * //Group 1B: 1:00 pm PST - 4:00 pm EST//**

August 26, 2011: SMART objectives and measurement strategy Here is my homework from session two. The Pacifica Education Foundation Smart Objectives 
 * Resources and Materials**
 * //Group 1A: 11:00 am PST - 2:00 pm EST//**
 * //Group 1B: 1:00 pm PST - 4:00 pm EST//**
 * Resources and Materials**

I have teamed up with my nephew Gabe Schmutz who is a UCSB grad on this project. He is looking for a temp job in San Francisco and is volunteering on this project to get experience. We brainstormed the objectives together and he is tackling it as a workplan.



September 23, 2011: Recruitment and Engagement
 * //Group 1A: 11:00 am PST - 2:00 pm EST//**
 * //Group 1B: 1:00 pm PST - 4:00 pm EST//**
 * Resources and Materials**

October 28, 2011: Content Strategy
 * //Group 1A: 11:00 am PST - 2:00 pm EST//**
 * //Group 1B: 1:00 pm PST - 4:00 pm EST//**
 * Resources and Materials**

November 18, 2011: Brand Ambassadors
 * //Group 1A: 11:00 am PST - 2:00 pm EST//**
 * //Group 1B: 1:00 pm PST - 4:00 pm EST'//**
 * Resources and Materials**

December 16, 2011: Learning from Measurement
 * //Group 1A: 11:00 am PST - 2:00 pm EST//**
 * //Group 1B: 1:00 pm PST - 4:00 pm EST//**
 * Resources and Materials**

January 6, 2011: Learning Culmination** //Group 1A: 11:00 am PST - 2:00 pm EST// //Group 1B: 1:00 pm PST - 4:00 pm EST// Resources and Materials